Weekly Business Report Shares LifeServe Blood Center's Push to Boost the Blood Supply

July 9, 2021

The need for blood often goes up during the summer season and LifeServe Blood Center. This week, LifeServe Blood Center joined ABI to discuss how the critical staffing shortage is causing a low blood supply. 

LifeServe serves Iowa, Nebraska and South Dakota. It is one of the 15 largest blood centers in the country. The non-profit, community-based blood center has put a call out for more community support because of the recent staff and donor shortages.

Danielle West, director of public relations and marketing for LifeServe, says a lot of businesses are still remote but there are still ways businesses can help. West says employers can encourage team members and employees to individually make an appointment and donate at a donor center or have a day where all team members can donate. One donation can impact three lives in the community, West said.

"You might hold a community blood drive in your area or go to a donor center," West said. "We're hoping you can encourage your team members to donate or come out yourself and donate throughout the month of July."

LifeServe is also actively hiring and training more employees who can support its mobile blood drives again.

If you are interested in hosting a special event at one of LifeServe's locations in the month of July or August, you can contact Director of Field Recruitment, Reilly Cady, at reilly.cady@lifeservebloodcenter.org.

You can schedule a blood donation appointment online at www.lifeservebloodcenter.org or call 1-800-287-4903.