How Do Your Customers Know You are Thankful for Their Business?

The month of November is the beginning of the holiday season and the perfect time to show your customers that you are grateful for their business. If your company is like most, your focus is usually on new business. How many times have you seen a business at which you are currently a customer, offering enticements to attract new customers? What am I, chopped liver?!

November is the perfect time to express extra thanks as the season of thankfulness creeps in. Here are four ideas that you may want to consider implementing to show your customers just how much you care:

• Send a handwritten thank you – It doesn’t have to be long to make an impact. Just tell them how much you appreciate them.
• Help them learn – Take advantage of your company blog and social media accounts to share relevant information about your company and industry.
• Check in – Reach out to your customers periodically to see how things are going, ask about any questions or concerns they may have and to give important updates.
• Invite customers to a company event – This is a great opportunity to connect with your customers outside of the typical work environment.

A simple ‘thank you’ is the best way to express your gratitude to your loyal clients. Not only will they feel appreciated, but it can also open up the conversation to any questions or concerns your customers may have.

Enjoy the holidays.